Email marketingEmail communications sent to customers and potential customers in order to achieve a marketing objective (promoting a particular offer, developing customer loyalty, generating repeat business, etc.).
Guerrilla marketingGuerrilla marketing
Using original and unconventional methods to achieve marketing goals (a term originated by Jay Conrad Levinson).
Viral marketingViral marketing
(or referral marketing) - a marketing strategy in which people are encouraged to pass on articles, special offers, ezines, e-books, etc. to their friends and colleagues who might be interested.
Marketing boardMarketing board
A form of state trading enterprise, a marketing board typically buys up the domestic supply of a good and sells it on the international market.
Permission marketingPermission marketing
Obtaining permission in advance to send promotional emails to prospective customers.
Relationship marketingRelationship marketing
A long-term approach to marketing that consists of a series of different communications with a potential or existing customer over a period of time. Usually the communications are customized or tailored to the customer based on their purchasing actions (or inaction).
Further SuggestionsPermission Marketing
Student Loan Marketing Association (SLMA)
Orderly Marketing Arrangement