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Marketing board |
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Marketing boardA form of state trading enterprise, a marketing board typically buys up the domestic supply of a good and sells it on the international market.Similar MatchesEmail marketingEmail marketingEmail communications sent to customers and potential customers in order to achieve a marketing objective (promoting a particular offer, developing customer loyalty, generating repeat business, etc.). Marketing mixMarketing mixThe combination of approaches and strategies through which a company achieves sales. Orderly Marketing ArrangementOrderly Marketing ArrangementAn agreement among a group of exporting and importing countries to restrict the quantities traded of a good or group of goods. Since the impetus normally comes from the importers protecting their domestic industry, an OMA is effectively a multi-country VER. Permission marketingPermission marketingObtaining permission in advance to send promotional emails to prospective customers. Relationship marketingRelationship marketingA long-term approach to marketing that consists of a series of different communications with a potential or existing customer over a period of time. Usually the communications are customized or tailored to the customer based on their purchasing actions (or inaction). Further SuggestionsStudent Loan Marketing Association (SLMA)Network Marketing Referral marketing Permission Marketing Guerrilla marketing Viral marketing |
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