Open Rate


 

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Open Rate

A measure of how many people actually opened (and presumably read) an email message, for instance an ezine or emails sent as part of a direct email marketing campaign. The open rate is usually expressed as the percentage of recipients.



Similar Matches

Buy on opening

Buy on opening

Buying at the beginning of a trading session at a price within the opening range.


Open (good till cancelled) order (GTC order)

Open (good till cancelled) order (GTC order)

Order to buy or sell a security that stays active until it is completed or the investor cancels it.


Open interest

Open interest

The total number of derivatives contracts traded that have not yet been liquidated either by an offsetting derivative transaction or by delivery. Related: Liquidation.


Open regionalism

Open regionalism

Regional economic integration that is not discriminatory against outside countries; typically, a group of countries that agrees to reduce trade barriers on an MFN basis. Adopted as a fundamental princple, but not defined, by APEC in 1989. Bergsten (1997) offers five definitions, ranging from open membership to global liberalization and trade facilitation.


Copenhagen Stock Exchange

Copenhagen Stock Exchange

The only securities exchange in Denmark. It features electronic trading of stocks, bonds, futures, and options.


Further Suggestions

Import propensity
On the opening order
Open account
Marginal propensity to consume
Open book
Open economy
Marginal propensity to save
Open market rates
open end fund
Opening sale
Open position
Open end mortgage
Are you open?
Open market operation
open interest
Opening Automated Report Service
Marginal propensity to import
Open outcry
Opening
Open markets
Held at the opening
Open-economy multiplier
Reopening
Open market purchase operation
open outcry


 
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